The Brief

The Brief

  • Fresh Tracks provide innovative and challenging team-building solutions to motivate and develop teams within businesses.
  • Since 1992, they have worked with a range of organisations, encouraging teams of between 12 and 1,200 people to increase productivity through team-building activities.
  • Fresh Tracks felt they weren’t using Dynamics CRM to its full potential, and wanted to better understand how it could benefit their business processes. They chose Core to provide training to help them achieve this.
Our Approach

Our Approach

  • Core provided a flexible and responsive training programme delivered by highly-skilled Microsoft Certified trainers.
  • Through this face-to-face training, Core empowered users to utilise their existing Dynamics CRM system, without the need for expensive customisation.
  • Core ensured all data needed by Fresh Tracks was imported into their Dynamics system.
The Result

The Result

  • Since working with Core, the number of staff using Dynamics has increased tenfold and it has become one of the most valuable tools in the business.
  • Staff can take advantage of centralised data and have full visibility of the complete pipeline, sharing more information, increasing productivity and reducing inaccurate information.
  • “Before Core helped us, only a small number of people were using Dynamics CRM. Now, all our staff have the ability to track our activities, client and contacts accurately.”